F1 x Miami Gran Prix

F1 x Miami Gran Prix

Services

Brand & Content Strategy

Brand & Content Strategy

,

Influencing and Whitelisting

Outcomes

52%

Average view completion

Average view completion

4.1%

Like rate

Like rate

(Overview)

(Overview)

Radio Swan produced and strategised an editorial travel and motorsport feature for Travel + Leisure's YouTube channel, positioning JM as the on-camera host across a Formula 1 Miami Grand Prix race weekend. The piece moved through paddock access, the Pirelli Hot Lap, a Haas garage tour, a driver interview, and the Paddock Club and MSC Yacht Club experiences, framing F1 as a luxury hospitality and lifestyle event rather than just a race.

Radio Swan produced and strategised an editorial travel and motorsport feature for Travel + Leisure's YouTube channel, positioning JM as the on-camera host across a Formula 1 Miami Grand Prix race weekend. The piece moved through paddock access, the Pirelli Hot Lap, a Haas garage tour, a driver interview, and the Paddock Club and MSC Yacht Club experiences, framing F1 as a luxury hospitality and lifestyle event rather than just a race.

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