Classic elegance redefined
Tiffany & Co.
Classic elegance redefined
Tiffany & Co.
Services
Photography
Photography
,
Art Direction
,
Creative Strategy
Outcomes
8.1%
Engagement rate on editorial product films, Gen Z segment
Engagement rate on editorial product films, Gen Z segment
1.9x
Lift in category consideration among 18 to 24s
Lift in category consideration among 18 to 24s
(Overview)
(Overview)
For Tiffany & Co., we created a series of editorial product films featuring a distinctive lighting approach that elevated the jewelry while establishing a stylized, intriguing aesthetic designed to captivate Gen Z audiences.
For Tiffany & Co., we created a series of editorial product films featuring a distinctive lighting approach that elevated the jewelry while establishing a stylized, intriguing aesthetic designed to captivate Gen Z audiences.
